







Joyi
A mental health app that builds resilience in youth — designed around a non-human companion that anyone could project themselves onto. Reached 12,000 users in 6 months, with measurable impact on student anxiety in a Seneca College study.
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Mila Arzu
A personal brand for a Black Latina entrepreneur of Garifuna descent — built to carry cultural weight without becoming literal.
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Elva AI
A unified AI workspace for dental practices — replacing ten disconnected tools with one intelligent platform. Product UI, mobile, brand, and a custom icon system.
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Foveo
A brand and digital refresh for a funeral live-streaming platform — modernized for funeral home operators without losing the gravity their industry requires.
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Brightamins
A kids' multivitamin brand built around a 28-day calendar box that turns daily nutrition into ritual play. Designed for two audiences at once: trust for parents, surprise for kids.
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